Daily Archives: October 15, 2013

6 internal triggers that encourage people to share

How can you get people to emphatically click the share button when they see your content?


Here are 6 psychological triggers behind viral content:

1. Social Currency

2. Triggers

3. Emotions

4. Public Observability

5. Practical Value

6. Storytelling

(infographic by Jonah Berger)



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